Enterprise Edition

Marketing

As the field of marketing expands and becomes essential to a company’s success, it is important your company can handle and take advantage of all there is to offer in the area of marketing. The Marketing module in SMB CRM will assist you in creating marketing campaigns that are useful and impactful for your marketing department. Provide your marketing team with data cleansing and segmentation tools, insightful marketing analytics and leading campaign management features that will establish or improve your marketing programs. Microsoft Dynamics CRM delivers business software that is holistic and comprehensive and will help you target your customers more effectively.

Features and Benefits

• Streamline Use the reporting and analysis features to evaluate your marketing efforts allowing you to concentrate on the channels that have been most effective. Use the reporting tools to evaluate the customer in order to better understand the demographic that you are targeting.
• Strong Information With the information you gather, you will be able to turn that knowledge into clear and actionable facts that will respond to the changing market and allows you to participate in emerging opportunities.
• Monitor Progress Monitor your response rates and interest levels, in turn helping you allocate your finances into the appropriate area and take control of your marketing costs, all monitored in real time.